Flow Traders has introduced a round-the-clock OTC liquidity service for tokenized assets, signaling a deeper move by the ETP market maker into the digital asset ecosystem.

Announced Tuesday, the new offering enables institutional clients to trade tokenized versions of traditional assets—such as equities, commodities, and money market funds—at any time, removing reliance on standard market hours. The goal is to help investors manage exposure and deploy capital continuously, even when traditional exchanges are closed.

The service runs through Flow Traders’ Digital Asset OTC platform, delivering continuous two-way pricing on a selection of tokenized products, including Franklin Templeton’s BENJI and Tether Gold (XAUT). Prices are quoted around the clock, allowing counterparties to buy or sell regardless of underlying market availability.

Access is currently limited to permissioned institutional participants, who can connect via FIX protocols and other commonly used trading systems.

CEO Thomas Spitz said the launch builds on Flow Traders’ experience operating between traditional and digital markets, adding that the firm is now extending regulated tokenized equities and commodities into a 24/7 liquidity framework.

The initiative aims to solve a longstanding issue for institutions: limited ability to react to market developments outside trading hours. Recent geopolitical events, including heightened tensions between Iran and Israel over weekends, have highlighted the gap between always-active crypto markets and closed traditional exchanges.

Marc Jansen, co-chief trading officer at Flow Traders, said institutional demand is rising for tools that allow continuous risk management. He noted that tokenized assets are gaining traction on platforms such as Binance, OKX, and Hyperliquid, where weekend trading activity increasingly influences price discovery.

He added that OTC liquidity is especially important for large trades, as liquidity on public venues is still maturing. By offering consistent pricing, the service helps facilitate more efficient execution in off-hours conditions.

Flow Traders also pointed to strong growth in tokenization, noting that tokenized precious metals markets are nearing $6 billion in value—roughly four times larger than at the end of 2024.

Tether CEO Paolo Ardoino highlighted the importance of liquidity providers in supporting efficient trading and expanding access to assets like XAUT across multiple venues.

With roughly 20 years of experience in market-making across ETPs, digital assets, fixed income, FX, and commodities, Flow Traders believes it is well positioned to support the next phase of tokenized market growth. The firm ranked among the top three global ETP market makers by trading volume in 2025.

Jansen added that the firm’s ETF expertise—particularly in pricing during periods when underlying markets are closed—has helped it develop models that can be adapted for tokenized markets, enabling continuous pricing and risk management.

Looking ahead, Flow Traders plans to broaden the scope of the OTC service, with asset coverage evolving based on institutional demand, regulatory developments, and integrations with additional trading venues. Availability will vary across jurisdictions depending on regulatory requirements and client eligibility.