Grant Cardone Invests $100M in Bitcoin, Blending Real Estate and Crypto Strategies

Grant Cardone, the prominent real estate mogul, has integrated $100 million worth of bitcoin into Cardone Capital’s balance sheet, signaling a significant pivot toward crypto-backed growth.

In an announcement on X (formerly Twitter), Cardone revealed that his firm has acquired 1,000 BTC, calling Cardone Capital “the first-ever real estate/BTC company integrated with a full bitcoin strategy combining the two best-in-class assets.”

At today’s market prices, the purchase is valued just above $100 million. If Cardone Capital were publicly listed, this investment would place the firm among the world’s top 30 corporate bitcoin holders, close to the 29th-largest spot, based on data from bitcointreasuries.

Cardone further disclosed that Cardone Capital currently owns 14,200 residential units along with over 500,000 square feet of Class A office space. The firm aims to expand aggressively, targeting an additional 3,000 BTC and 5,000 residential units by the end of 2025.

In January, CoinDesk reported Cardone’s plans to leverage cash flow from his real estate portfolio to build bitcoin reserves, highlighting a strategic long-term commitment to digital assets.