KindlyMD (NAKA), a leading healthcare services provider, has officially kicked off its bitcoin treasury strategy by purchasing 21 BTC, symbolizing its initial step toward an ambitious goal of owning one million bitcoins.

The company acquired the 21 bitcoins for roughly $2.3 million at an average price of $109,027 each, funding the purchase through the exercise of outstanding warrants, according to a press release issued Tuesday.

David Bailey, founder and CEO of Nakamoto Holdings, shared on X: “Our first one-millionth of all bitcoin, on our way to owning 1,000,000 bitcoin,” adding the bold tagline: “1 Nakamoto = 1m Bitcoin.”

Following the announcement, NAKA’s stock price climbed 3.9% on Tuesday.

KindlyMD had earlier announced on May 12 that it would merge with Nakamoto Holdings to adopt a bitcoin accumulation strategy modeled after Strategy (MSTR). The combined company has secured $710 million in funding to back its crypto ambitions.

Furthermore, KindlyMD revealed on May 21 a partnership with Anchorage Digital, which will provide exclusive custody and trading services after the merger is finalized.

The deal is expected to close during the third quarter of 2025, setting the stage for a significant play in the bitcoin treasury space.